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Hats off to Wyndham Hotels for establishing
the "Women on Their Way" (WOTW)
program to cater to the needs of women
business travelers. The WOTW program, which
was established in 1995, solicits and responds
to feedback from women regarding amenities
and services, using the information obtained
to improve the hotel experience for other
women business travelers as well as for
all of its customers. Recently, the WOTW
program has expanded to research and promote,
within the entire hospitality/meeting industry,
techniques to cater to women's particular
travel needs and to assist in event planning
in such a way as to ensure success, thereby
bolstering the careers of professional
women. The WOTW program offers a free electronic
newsletter and a website (http://www.wyndham.com/WOTW/womenprefer/default.shtml)
offering tips by/for women professionals
on work/life balance; networking; looking
professional, yet remaining comfortable;
packing; staying safe; attitude improvement,
etc. Access can also be obtained via http://www.wyndham.com/WOTW/traveltips/default.cfm.
Last, but not least, Wyndham also offers
a book club for professional women with
book reviews updated monthly and links
to prior reviews. It can be accessed at
http://www.wyndham.com/WOTW/bookclub/default.shtml.
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